Sana Osmani — Glamorous, Versatile, and Unforgettable Couture Resort Wear
BRAND HISTORY
SANA OSMANI is a luxury resort wear house founded in Dubai in 2018. Born from a desire to bring couture artistry into holiday attire, Sana launched her eponymous label to redefine what resort wear could be — glamorous, versatile, and unforgettable.
With sequins as her signature, she pioneered the idea of couture resort wear — because why not bring sparkle to the sun? Each collection is designed as a complete resort vestiaire, accompanying women through every chapter of their journey. From effortless day-to-night silhouettes to luxurious beachwear, second-skin evening dresses, and refined accessories, the brand offers a wardrobe that is both elegant and adventurous.
As Sana often says with a smile:
“Our pieces are meant to live with you in moments of joy. After all, aren’t we happiest when we’re heading on holiday?”
Founder’s Portrait & Personality Snapshot
Sana Osmani is unforgettable.
She’s the vibrant woman who can effortlessly switch between five languages in one conversation. Blunt, passionate, and full of surprises, Sana embodies the spirit of her multicultural roots: French-Tunisian by heritage, married to a Lebanese, and shaped by years of living across Europe, Africa, and the Middle East. Today, she calls Dubai home.
Her designs are infused with the richness of her journey — balancing the sophistication of city life with a deep connection to nature. Every collection is a reflection of her story, her travels, and her instinctive embrace of contrasts.
As a founder, a devoted mother of three, and partner to a supportive husband, Sana understands how demanding life can be. That’s why she pours her energy into creating pieces that awaken a woman’s inner fire. Rejecting conventions and always ready for a challenge, she boldly reimagined sequins — making them light, fluid, and wearable in resort wear.
After studying business and building her career in fashion, she launched her eponymous couture resort brand to bring this vision to life. With it, sequins are no longer reserved for the night — they become versatile, joyful, and effortless companions for every mood and moment.
Her growing success led to the opening of a flagship boutique in Dubai Mall, a milestone that marked the brand’s rise as an international name. Today, Sana Osmani continues her journey — celebrating women everywhere with designs that move, shimmer, and inspire.
BRAND VALUES
